The event targets professional software developers. These people include anyone from solo developers to anyone who works in mid- to large-sized organisations who develop systems of all sizes for enterprise companies.

The event aims to attract attendees across industries such as financial services, media houses, telco’s, retail, etc.

Attendees range in experience from junior to senior developer, including managers from SDM up to CIO, as well as a smaller audience comprising DevOps/operability developers, software testers, UX/UI designers and agile practitioners.

Key 2019 Headline Statistics

• 49% of attendees identified as a senior level, 35% at intermediate and 12% at a junior level.
• 75% of attendees are developers, and 11% are managers.
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